Migros Online review

Updated September 30, 2026 · TariffCue Editorial Team · Facts checked September 30, 2026

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Our verdict

Migros Online suits Swiss households wanting cheap entry pricing, a prepaid option and a host network without a long contract. It sits at position 81 of 258 brands on price from and holds an overall score of 9.

Key facts

Best for
Swiss mobile users who want a prepaid option and a short rolling term on Swisscom.
Seller type
Mvno (Source, checked September 30, 2026)
Host network
Swisscom (Source, checked September 30, 2026)
SIM-only
Yes (Source, checked September 30, 2026)
Price from
CHF 4 (Source, checked September 30, 2026)
Reference plan prices
Swiss Start: 13.95 CHF/month, 5 GB, no minimum; Swiss Max: 25.95 CHF/month, unlimited, no minimum; Prepaid: 4.00 CHF/30 days, pay-as-you-go, prepaid (Source, checked September 30, 2026)
Unlimited plan price
CHF 25.95 (Source, checked September 30, 2026)
5G
Yes (Source, checked September 30, 2026)
eSIM
Yes (Source, checked September 30, 2026)
EU roaming
Paid (Source, checked September 30, 2026)
Multi-line discount
Yes (Source, checked September 30, 2026)
Markets
CH (Source, checked September 30, 2026)
Support channels
Email, Phone, Help-centre (Source, checked September 30, 2026)
Billing
Rolling, Prepaid
Contract length
1
Official website
migros.ch

Pros and cons

Pros

  • Entry pricing sits at CHF 4, one of the lower figures in this group
  • Billing runs on rolling and prepaid terms, so a prepaid option and a rolling plan both exist
  • Plans run 1 month, so nothing locks you in for a long period
  • The host network is Swisscom, and eSIM and 5G are both available
  • A multi line discount is offered, which helps households with more than one line

Cons

  • Roaming is paid, so travel data comes at extra cost
  • Unlimited data costs CHF 25.95, well above the entry price
  • Plans serve CH only, so there is nothing to use outside Switzerland
  • Support runs on email, phone and help centre, and live chat is not among the listed channels
Migros Online

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Scored 9.0 / 10 by TariffCue.

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Who it suits

  • Swiss households already shopping at Migros Online who want mobile on Swisscom
  • Anyone who wants a prepaid option rather than a fixed subscription
  • People switching phones often, since plans run 1 month

Who should look elsewhere

  • Travellers who need roaming included, since roaming is paid
  • Heavy data users, since unlimited data costs CHF 25.95
  • Anyone outside CH

Where it sits among rivals

On price from, Migros Online ranks at position 81 out of 258 brands, so the entry figure is competitive without being the cheapest in the field. On unlimited price it ranks at position 111 out of 173, which places the unlimited plan in the middle of the pack rather than near the top. The overall score of 9 reflects that balance: a low entry price carries through, while the unlimited plan sits mid-table.

What it does well

Sim only is available, so you can bring your own handset or keep one you already own. 5G is available on the network, which matters for phones that support it. Esim is available, so you can activate without waiting for a physical card. A multi line discount is offered, which is worth checking if more than one line in the household runs on the same account.

Pricing

Entry pricing runs CHF 4, and billing is available on rolling and prepaid terms, so a prepaid option and a rolling subscription both sit within the same range. Unlimited data costs CHF 25.95. Compare the two before you settle: the entry figure suits light use and top-ups, while the unlimited figure is the one to weigh if your data runs out early each month. No introductory discount is listed, so the published figures are what you pay.

How Migros Online compares

Where Migros Online is available

Available
Liechtenstein, Switzerland

Countries from the brand (Source, checked September 30, 2026)

Frequently asked questions

What does the cheapest Migros Online plan cost?+

Entry pricing runs CHF 4 on a prepaid basis, which works well for topping up when your usage is light. No minimum term is listed on the subscription plans either, so you are not tied into a long contract to get that figure. Billing is available on rolling and prepaid terms, which covers both prepaid and rolling.

How much does unlimited data cost?+

The unlimited plan costs CHF 25.95, a good deal more than the entry figure of CHF 4. Whether that jump is worth paying depends on how quickly you use up your data each month. If you rarely reach your limit, the prepaid option suits you better.

Which network does Migros Online run on?+

The host network is Swisscom, so coverage follows that provider rather than a network of its own. Migros Online is a mvno, which means the plan is resold on top of the host network. 5G is available where the host network supports it.

Can I get an eSIM from Migros Online?+

Yes, eSIM is available alongside the regular Sim only option. That means you can order and activate without waiting for a physical card to arrive, which suits anyone replacing a handset quickly. Sim only is also available if you prefer to bring your own device.

Do the plans lock me into a long contract?+

Plans run 1 month, so the term is short and you can change or leave without a long commitment. That suits anyone still working out how much data they actually use. The prepaid option carries no term at all.

Does roaming come included with these plans?+

Roaming is paid, which means travel data is charged separately rather than bundled into your monthly plan. Plans serve CH only, so they are built for use in Switzerland. If you travel often, compare the roaming cost against a plan that includes it before you commit.

What support can I reach?+

Support runs on email, phone and help centre, so email, phone and a help centre are all available. Phone support is the quickest route for anything urgent. If you prefer to browse first, the help centre covers common questions.

Is there a discount for multiple lines?+

A multi line discount is offered, so it is worth asking about it when you set up a second line in the same household. Combined with the short 1-month term, that keeps the cost of extra lines easy to review. Each line still bills separately under rolling and prepaid.

Sources

Compiled from 3 source pages, checked September 30, 2026. We did not open an account.

Migros Online

Migros Online

Swiss mobile users who want a prepaid option and a short rolling term on Swisscom.

9.0/10See alternatives

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